Performance Creative Designer (Meta Ads – D2C)
About the Role
Viikart is looking for a creative designer who understands performance marketing — not just design.
This role is focused on creating high-converting ad creatives for Meta (Facebook & Instagram) — across static, video, and AI-generated formats.
The goal is simple: drive clicks → conversions → sales.
Viikart operates as a multi-category D2C e-commerce brand, offering products across home, lifestyle, gadgets, and more, focused on affordability and accessibility.
What you’ll do:
Design ad creatives for Meta (static + video)
Create content using Canva, AI tools, or any design stack
Build creatives optimized for CTR and conversions (not just aesthetics)
Test multiple hooks, formats, and variations
Understand what works in D2C ads (scroll-stopping + click-worthy)
Continuously iterate based on performance data
What makes this role different:
Not a “pretty design” role → it’s performance-first
Focus on what sells, not what looks good
High experimentation + fast iteration
Requirements
Core:
Strong understanding of Meta ads (Facebook/Instagram)
Ability to design high-converting creatives
Experience with Canva / AI tools / video editing tools
Understanding of D2C consumer behavior (what people click)
What they’re looking for:
Someone who knows hooks, angles, and scroll psychology
Can think like a marketer, not just a designer
Fast execution and willingness to test